Visual Identity & Brand Systems
Brand and Visual Design, across physical and digital spaces.
Brand and Visual Design, across physical and digital spaces.
Brand and Visual Design, across physical and digital spaces.
I work across identity, packaging, campaigns, and photography to create brands that
feel cohesive, tactile, and emotionally grounded.
I work across identity, packaging, campaigns, and photography to create brands that feel cohesive, tactile, and emotionally grounded.
I work across identity, packaging, campaigns, and photography to create brands that feel cohesive, tactile, and emotionally grounded.
Designing Success
Visual identities built from the ground up — logos, typography, color systems, and brand guidelines designed to scale across digital, print, and physical touchpoints.
Visual identities built from the ground up — logos, typography, color systems, and brand guidelines designed to scale across digital, print, and physical touchpoints.
Services
Brand Identity
Visual identities built from the ground up — logos, typography, color systems, and brand guidelines designed to scale across digital, print, and physical touchpoints.
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Visual & Graphic Design
Concept-driven design for campaigns, editorial, web, and spatial applications, grounded in clarity, hierarchy, and visual storytelling.
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Email & Social Campaigns
Designed assets for email marketing and social media — including campaign visuals, layouts, and templates that align with brand systems and drive engagement.
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Photography
Conceptual and product-focused photography used across campaigns, packaging, web, and social.
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Position #4
Position #5
Position #6
Brand Identity
Visual identities built from the ground up — logos, typography, color systems, and brand guidelines designed to scale across digital, print, and physical touchpoints.
Position #2
Position #3
Position #4
Position #5
Position #6
Visual & Graphic Design
Concept-driven design for campaigns, editorial, web, and spatial applications, grounded in clarity, hierarchy, and visual storytelling.
Position #2
Position #3
Position #4
Position #5
Position #6
Email & Social Campaigns
Designed assets for email marketing and social media — including campaign visuals, layouts, and templates that align with brand systems and drive engagement.
Position #2
Position #3
Position #4
Position #5
Position #6
Photography
Conceptual and product-focused photography used across campaigns, packaging, web, and social.
Position #2
Position #3
Position #4
Position #5
Position #6
Brand Identity
Visual identities built from the ground up — logos, typography, color systems, and brand guidelines designed to scale across digital, print, and physical touchpoints.
Position #2
Position #3
Position #4
Position #5
Position #6
Visual & Graphic Design
Concept-driven design for campaigns, editorial, web, and spatial applications, grounded in clarity, hierarchy, and visual storytelling.
Position #2
Position #3
Position #4
Position #5
Position #6
Email & Social Campaigns
Designed assets for email marketing and social media — including campaign visuals, layouts, and templates that align with brand systems and drive engagement.
Position #2
Position #3
Position #4
Position #5
Position #6
Photography
Conceptual and product-focused photography used across campaigns, packaging, web, and social.
Position #2
Position #3
Position #4
Position #5
Position #6
About
Britney Chen is a Chinese-American Multidisciplinary Designer based in New York.
Britney Chen is a Chinese-American Multidisciplinary Designer based in New York.
